AMERICANA - Creative Director, Photographer, & Stylist  - Personal Project

This Calvin Klein Campaign is a two-part underwear campaign reimagining Calvin Klein’s iconic minimalism with a more human tone. Spring/Summer is warm, fluid, and tactile—sun on skin, soft fabrics, breath caught between movements. 

Fall/Winter shifts into cyanotypes: cool, sculptural impressions that feel like memories pressed into paper. Together, the seasons create a yearlong study of intimacy, where the body is both moment and imprint. The campaign evolves Calvin Klein’s 90s legacy into something fresh, relaxed, and emotionally immediate—less about performance, more about presence. A modern icon, made intimate.
Co Creative Direction by Patrick Savaglia
Videography by Tristan Lewis
Production Design & Editing by Iyerlie Feist